Custom jewelry redesign
Keep the story.
Change the setting.
Amy Leff transforms the jewelry you already treasure into a one-of-a-kind piece made for the life you live now.
Designed in Atlanta • Personal, collaborative process
BEFORE
Beautiful materials, waiting for a new point of view.
Heirloom diamonds
Reimagined in gold
Why redesign?
The most meaningful jewelry shouldn't live in a drawer. It should live with you.
Selected transformations
Made new, not made over.
Amy preserves the meaning, stones, and precious materials—then reshapes them around your style.
Before • tanzanite RING
project 01
A ring with history.
Tanzanite from an unworn ring becomes a modern statement—a stunning everyday piece that turns heads.
after • tanzanite RING
02
Pendant to statement ring
03
Emeralds, rebalanced
04
Garnet, completely reimagined
the redesign process
Personal from the first sketch to the final polish.
01
Bring the story
Gather your heirlooms, unworn pieces, or loose stones and meet with Amy—virtually or in her Atlanta studio.
02
Shape the idea
Together, you'll explore what to preserve, what to change, and how the finished piece should feel.
03
See it come alive
For full transformations, CAD drawings and a resin sample let you approve the design before it is brought to life.
Meet your designer
Made by Amy. Made for you.
“I want you to feel the history of the original piece—and still feel completely like yourself when you wear it.”
Designer and founder Amy Leff brings an artist's eye and a deeply personal approach to every project. Each piece is designed and handcrafted with her team in Atlanta.
